Among their main goals, the European Union establishes the promotion of the scientific and technological vocations required by the labour market. Europe is expected to need more scientists and technologists in the short term, and there will not be enough qualified personnel to fill these jobs.
A number of studies indicate that one of the reasons for today's low rates of enrolment in science degrees is linked to the perception of science held by the general public.
In this context, Bilbao has developed the STEM (Science, Technology, Engineering and Mathematics) strategy, which seeks to promote values linked to science, technology and innovation among young people. It also aims to boost the scientific culture of society by generating links between the education system, the scientific community, families and society in general, with the aim of offering a more realistic image of science and technology.